Driving Digital Learning Adoption Across MENA
Partner Success Lead · EdTech Specialist · SaaS Activation Expert
Helping educational institutions successfully adopt and scale digital learning platforms with measurable impact across Jordan, Lebanon and Turkey.

Turning Complex Systems Into Seamless Learning Experiences
With 4+ years in EdTech, SaaS onboarding and partner success across MENA, I help educational institutions move from licensing to real adoption. From rollout planning to enablement, every engagement is built around outcomes — not features.
I've supported 250+ institutions across Jordan, Lebanon and Turkey — designing activation strategies that turn digital transformation projects into measurable wins for teachers, students and leadership teams.
- Activation strategy & rollout
- Stakeholder enablement
- Adoption analytics
- Partner success playbooks
Measurable results, region-wide
A track record built on activation
From EdTech leadership to engineering foundations.
Classera
Current- Lead end-to-end activation for K-12 and higher-ed partners across MENA
- Designed onboarding playbooks that lifted adoption beyond 90%
- Owned cross-functional rollout: product, training, support, leadership
- Coordinated 250+ institution deployments end-to-end
- Built repeatable enablement assets for trainers and admins
Robo-Qebab
Earlier- Designed and commissioned electrical systems for automated kitchens
Ministry of Public Works
Trainee- Field exposure to public infrastructure projects
IEEE
Volunteer- Organized technical workshops and student initiatives
The toolkit behind every activation
Trusted by education institutions across MENA
"A trusted partner who turns rollouts into real adoption."
"Clear, structured, and outcome-driven from day one."
"Made digital transformation feel achievable for our teams."
Let's Build the Future of Digital Education Together
Whether you're scaling an EdTech platform or activating a new institutional partner — let's design the rollout that actually sticks.